Showing posts with label APPLE. Show all posts
Showing posts with label APPLE. Show all posts

Friday, September 21, 2012

Ever wondered what makes the iPhone5 work? Well take a CLOSER look

What do the most dedicated fans do as soon as they get their iPhone 5? Why, tear it to pieces of course

  • iFixit team disassembles new iPhone in order to figure out who makes the components
  • Sony, Texas Instruments and Qualcomm provide parts of the phone - but Samsung seems conspicuously absent
  • Steve Jobs's mantra to make it as 'beautiful' within as on the surface is alive and well

By EDDIE WRENN
Sept., 21, 2012

Fans have been standing in queues for days, anxious to get their hands on Apple's latest iPhone.

So what do one group of fans do the moment they get the iPhone in their hands? Why, tear it down into little pieces, of course!

However, this is standard practice for the iFixit team, who always deconstruct products to figure out the value and provenance of the components inside.

The insides of a phone can be quite revealing to tech fans.

You can see if corners have been shaved, or no expense spared on the components inside.

You can even divulge information about Apple's relationships with suppliers - for instance, arch-rival Samsung seems more absent than first expected.

Inside the iPhone: Despite the luxury exterior of Apple's new device, the insides are much more like a computer
Inside the iPhone: Despite the luxury exterior of Apple's new device, the insides are much more like a computer

This is what your £500 will get you: The iPhone was completely disassembled by the iFixit team - before they put it back together again
The iPhone was completely disassembled by the iFixit team - before they put it back together again

Inside the iPhone: iFixit.com opened their phone as soon as they purchased it, to let the tech world know about the internals of APple's new device
Inside the iPhone: iFixit.com opened their phone as soon as they purchased it, to let the tech world know about the internals of APple's new device

(click here to read the rest of the article and view more pics)

Sunday, September 9, 2012

Did Apple get their iconic designs from copying Germany`s 50`s-60`s Braun Company???

Did Apple find inspiration for its iconic products in the simplicity of Braun designs from the 50s and 60s?
DAILYMAIL
September 9, 2012

The huge success of Apple products over the last 15 years has regularly been attributed in part to their incredibly iconic designs.

But were Steve Jobs, Apple co-founder and former CEO, and Jonathan Ive, the company’s Senior Vice President of Industrial Design, inspired by products designed by German consumer goods manufacturer Braun in the 1950s and 1960s?

German influence: Was the original iPod design inspired by Braun's T3 pocket radio?
German influence: Was the original iPod design inspired by Braun's T3 pocket radio?
Compelling visual evidence, compiled by Cult of Mac, suggests a number of Apple products that bear more than a passing resemblance to the simplicity of Braun designs from more than 60 years ago.

The original iPod from 2001, for instance, has similarities with the Braun T3 pocket radio from 1958. Other products that suggest a Braun influence include the PowerMac G5, the 2007 iMac and even the iPhone's calculator app from 2007.

In 1998, Apple launched the iMac, the computer that helped turn around the then struggling company. Designed by Ive, its success heralded his arrival as a design guru.

Influential figure: Apple designer Jonathan Ive (right) has spoken of the influence of Braun designer Dieter Rams (left) on his work
Ive has long acknowledged the influence on his work of Dieter Rams, who was Braun’s head designer for nearly 30 years. In 2011, Ive wrote the forward for Dieter Rams' book 'As Little Design As Possible'.

'What Dieter Rams and his team at Braun did was to produce hundreds of wonderfully conceived and designed objects: products that were beautifully made in high volumes and that were broadly accessible', he wrote.

For his part, Rams is understood to regard Apple products - and Ive's kind words - as a compliment.

Design classics: There are similarities between the Braun LE1 speaker and iMac computer
Design classics: There are similarities between the Braun LE1 speaker and iMac computer
Close-up images of the Braun T100 radio and PowerMac G5 show design similarities
Close-up images of the Braun T100 radio and PowerMac G5 show design similarities
The calculator app on Apple devices such as the iPhone may look familiar to anyone who used a Braun ET44
The calculator app on Apple devices such as the iPhone may look familiar to anyone who used a Braun ET44
Design inspiration: The T1000 radio from Braun and the PowerMac G5 from Apple
Design inspiration: The T1000 radio from Braun and the PowerMac G5 from Apple

Monday, June 11, 2012

BEWARE OF THE NEW SPY IN THE SKY - APPLEGOOGLE

APPLEGOOGLE plan military-grade cameras to take powerful satellite images...

By VANESSA ALLEN
DAILY MAIL
June 10, 2012
Image credit above: DRUDGEREPORT

Spy planes able to photograph sunbathers in their back gardens are being deployed by Google and Apple.

The U.S. technology giants are racing to produce aerial maps so detailed they can show up objects just four inches wide.

But campaigners say the technology is a sinister development that brings the surveillance society a step closer.


Hyper-real: 3D mapping services used by C3 Technologies (as purchased by Apple) will form the main part of the software giant's new mapping service
Hyper-real: 3D mapping services used by C3 Technologies (as purchased by Apple) will form the main part of the software giant's new mapping service.
Google admits it has already sent planes over cities while Apple has acquired a firm using spy-in-the-sky technology that has been tested on at least 20 locations, including London.

Apple’s military-grade cameras are understood to be so powerful they could potentially see into homes through skylights and windows. The technology is similar to that used by intelligence agencies in identifying terrorist targets in Afghanistan.


All powerful: Apple's newly-acquired technology uses military-grade camera equipment to produce realistic 3D maps of big cities and residential streets
All powerful: Apple's newly-acquired technology uses military-grade camera equipment to produce realistic 3D maps of big cities and residential streets
Google will use its spy planes to help create 3D maps with much more detail than its satellite-derived Google Earth images.

Apple hopes its rumoured mapping service for the iPhone and iPad will overtake the hugely popular Google Maps

Nick Pickles, director of Big Brother Watch, warned that privacy risked being sacrificed in a commercial ‘race to the bottom’.

‘The next generation of maps is taking us over the garden fence,’ he warned. ‘You won’t be able to sunbathe in your garden without worrying about an Apple or Google plane buzzing overhead taking pictures.’

He said householders should be asked for their consent before images of their homes go online. Apple is expected to unveil its new mapping applications for its iPhone and other devices today – along with privacy safeguards. Its 3D maps will reportedly show for the first time the sides of tall buildings, such as the Big Ben clock tower.

Google expects by the end of the year to have 3D coverage of towns and cities with a combined population of 300million. It has not revealed any locations so far.


Apple hopes its rumoured mapping service for the iPhone and iPad will overtake the hugely popular Google Maps


Apple hopes its rumoured mapping service for the iPhone 
and iPad will overtake the hugely popular Google Maps 
Current 3D mapping technology relies on aerial images taken at a much lower resolution than the technology Apple is thought to be using. This means that when users ‘zoom in’, details tend to be lost because of the poor image quality.

Google ran into trouble when it emerged that its Street View cars, which gathered ground-level panoramic photographs for Google Maps, had also harvested personal data from household wifi networks.

Emails, text messages, photographs and documents were taken from unsecured wifi networks all around Britain.

Google claimed it was a mistake even though a senior manager was warned as early as 2007 that the extra information was being captured. Around one in four home networks is thought to be unsecured because they lack password protection.

Little has been revealed about the technology involved in the spy planes used to capture the aerial images.

But they are thought to be able to photograph around 40 square miles every hour, suggesting they would be flying too quickly and at too great a height to access domestic wifi networks.
Like Google Maps, the resulting images would not be streamed live to computers but would provide a snapshot image of the moment the camera passed by.

MILITARY TECHNOLOGY
     Apple’s spy planes are believed to be equipped with technology developed by defence 
     agencies to guide missile strikes.

     Each plane is equipped with multiple cameras taking high-resolution photographs of 
     buildings and landmarks from every possible angle, which are then compiled to make three-
     dimensional images.

     The military-grade images are taken at a height of around 1,600ft, meaning people below 
     are very unlikely to realise they are being photographed.

     The cameras can be installed on planes, helicopters or even unmanned drones, although 
     there are safety restrictions about the use of the latter in Britain.

     A small plane carrying the cameras can photograph up to 100 square kilometres (38.6 
     square miles) every hour.

Google pixellates faces and car number plates but faced criticism after its service showed one recognisable man leaving a sex shop and another being sick in the street.

Amie Stepanovich, of the Electronic Privacy Information Centre in America, said she believed Apple and Google would be forced to blur out homes in the same way Street View pixellates faces.

She said: ‘With satellite images, privacy is built in because you can’t zoom down into a garden. Homeowners need to be asked to opt in to show their property in high definition – otherwise it should be blurred out.’

Apple has previously used Google for its mapping services but last year it emerged it had bought C3 Technologies, a 3D mapping company that uses technology developed by Saab AB, the aerospace and defence company.

At the time C3 had already mapped 20 cities and it is believed to have added more with Apple’s backing. Its photographs have been shot from 1,600ft and one C3 executive described it as ‘Google on steroids’.

There are already 3D maps available online for most big city centres, but the images are often low resolution, meaning they are of little use for navigation and users cannot zoom in on detail.
Critics have argued that Apple and Google will face a backlash if they offer detailed 3D mapping of residential areas in suburbs and rural locations.